After opening the Jade & Ginger storefront in 2022 I became heavily involved in the West Bend Specialty Shops group & Downtown West Bend Association. Part of the work has been overhauling existing creative for events for the many events the two groups host throughout the year. Another has been bringing new event ideas to the groups. Downtown West Bend summer bingo was one - to help highlight the many businesses during a 6 month road closure for construction. County funding was secured for prizes & marketing. Another event I brought forth was our Midnight on Main holiday event with businesses staying open until midnight with late night shopping, deals & fun before the holidays. It turned into one of many businesses' highest sales days of the year.
